Exhibiting at HRC London 2025 (Hotel, Restaurant, Catering)

Founded in 2005 and headquartered in Ballindine, County Mayo, Ireland, PEL Waste Reduction Equipment is a globally recognized manufacturer and innovator in the field of waste volume reduction solutions. The company provides a wide range of equipment and services that assist clients across sectors in minimizing waste disposal costs, reducing carbon footprint, and optimizing recycling efficiency.

Core Business

PEL Waste Reduction Equipment designs, manufactures, and exports machinery for glass, cardboard, plastics, food waste, and general refuse compaction. Their solutions are tailored for sectors such as hospitality, retail, healthcare, local authorities, and waste management companies. PEL's mission is to help clients improve operational efficiency while supporting sustainability goals.

Product and Service Offerings

PEL offers a comprehensive range of machinery under two primary categories: waste compaction and smart waste management solutions.

• Glass Bottle Crushers:

  • Baby Jaws
  • Mega Jaws
  • BB04, BB06, BB09, BB22 (under-counter and back-of-house options)

• Bin Compactors:

  • PEL240, PEL360, PEL660, PEL1100 models
  • Ideal for reducing bin volumes by up to 66%

• Cardboard and Plastic Balers:

  • PEL200A, PEL700A, PEL1500A
  • Tractor-mounted variants for agricultural use

• Bag Compactors:

  • PEL180: Designed for compacting bags of mixed waste

• Smart Bins (BriteBin™ Series):

  • BriteBin™ Solar
  • BriteBin™ Electropak
  • BriteBin™ IoT with fill-level monitoring and GPS

Each unit is designed with operational safety, cost-efficiency, and sustainability in mind, and can be customized for client-specific applications.

Specialisation and Core USP

PEL’s core USP is its integrated approach to waste management — combining hardware solutions with smart technology. Their innovation lies in:

• Compact design for small-space environments
• Solar-powered and IoT-enabled smart bins (BriteBin™)
• Machinery that complies with global safety and energy-efficiency standards
• Customized engineering support and onsite installation
• Waste audit consultancy and after-sales services

Financials

While PEL is privately held and does not publish full financials, industry sources and trade data estimate:

• Annual Turnover: Approx. €10–12 million
• Export Share: Over 80% of total sales
• Year-on-Year Growth: Consistent 15–18% growth over the past 5 years

Shipment Records

Based on international trade platforms and export databases:

• Export Destinations: UK, USA, UAE, India, Australia, France, Spain, South Africa
• Estimated Export Volume: 2,000+ machines shipped globally per year
• Top Products Shipped: Glass bottle crushers, PEL1100 bin compactors, PEL1500 balers

Key global clients include hospitality chains, government agencies, waste contractors, and retail franchises.

Target Market

PEL serves a wide spectrum of industries including:

• Hospitality: Hotels, pubs, restaurants
• Retail: Supermarkets, shopping malls
• Healthcare: Hospitals, clinics
• Public Sector: Local governments, universities, municipalities
• Waste Management: Contractors, recyclers, agricultural operations

Capabilities

• Full-scale manufacturing in Ireland
• In-house engineering and R&D teams
• International distribution network with local representatives in UK, India, UAE, and USA
• Custom fabrication for unique applications
• Live demonstrations and customer training sessions

Certifications and Compliance

PEL products conform to rigorous international standards:

• CE Certification
• ISO 9001:2015 Quality Management
• RoHS Compliance for electrical equipment
• Energy-efficient motors and recyclable components

Customer Testimonials

“PEL’s BB09 glass crusher cut our waste collection costs by 60%. It’s compact, quiet, and a must-have for our venue.”
— Facilities Manager, Leading Hotel Chain, UK

“The BriteBin™ system transformed our waste operations. The solar and IoT tech saves us time, money, and CO₂ emissions.”
— Municipal Waste Operations, UAE

Major Achievements

• Invented the Baby Jaws and Mega Jaws—first-of-their-kind compact glass crushers
• Launched BriteBin™, one of Europe’s most advanced solar-powered smart bin solutions
• Recognized by the Green Awards Ireland for Environmental Innovation
• Partnered with multiple local authorities and city councils across Europe
• Exhibited in global trade shows such as IFAT (Germany) and RWM (UK)

PEL Waste Reduction Equipment is transforming the way businesses manage their waste—one compactor, one smart bin, and one sustainable solution at a time.