Redfern Enterprises Inc. is a Nevada-based consumer product innovator and distributor, recognized for introducing cutting-edge solutions across heating, wellness, kitchen, and home care categories. Headquartered in Las Vegas, Redfern has steadily expanded its presence throughout North America by offering products that combine functionality, aesthetics, and technological excellence. Known for its strategic partnerships and private-label imports, the company manages a dynamic portfolio of internationally sourced, quality-tested lifestyle products.
Core Business and Offerings
Redfern Enterprises’ diversified catalog serves multiple sectors of the home and personal wellness markets. Key product categories include:
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Heating Solutions:
- Veito Blade 1500W Heater (Black/Silver): Wall or stand-mounted infrared heaters with remote controls.
- Veito CH1800RE Standing Heater: Compact, portable solution with carbon infrared technology and eco modes.
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Wellness Products:
- iQ Pure Air Cooler: Combines fan and air purification technologies.
- BACKplus Massager: Deep tissue percussion massager for muscle relief.
- ShowerMe Shower Head: Filtration-based shower enhancement promoting better skin and hair health.
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Kitchen Appliances:
- Eurosteam Next Generation Iron: Professional-grade steam iron with ceramic soleplate and anti-drip system.
- Rocket Mop: Dual-sided cleaning mop with microfiber technology for efficient floor care.
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Fitness Equipment:
- iQ Slim Tread Treadmill: Foldable, space-saving treadmill designed for quiet operation and home fitness convenience.
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Cleaning Products:
- Micro Mist Cleaner: Multipurpose surface cleaner using a fine mist system for efficient sanitization.
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Accessories:
- Stands, remote controls, and replacement parts for extended product use and compatibility.
Specialization and Unique Selling Proposition (USP)
Redfern Enterprises differentiates itself through:
- Product Innovation: Brings globally-sourced innovations to the U.S. consumer market with added features for performance and safety.
- Exclusive Brands: Manages proprietary product lines like Veito, Eurosteam, BACKplus, and iQ Heat.
- Home Demonstration Expertise: Leverages retail expos, trade shows, and infomercials to engage directly with consumers, enhancing conversion rates.
- User-Centric Design: Products are ergonomically designed for ease of use, energy efficiency, and health benefits.
Financial Overview
Redfern Enterprises is a privately held company and does not publicly disclose full financial data. However:
- Estimated Annual Revenue: Ranges from $10 million to $25 million USD, based on online store analytics and trade show partnerships.
- Retail Presence: Products are sold through the official e-commerce platform, home shows, online marketplaces, and limited retail outlets in the U.S. and Canada.
- Growth: Noted for consistent product-line expansion over the past 5 years, with increasing investment in wellness and home fitness products post-2020.
Shipment and Distribution
- Distribution Centers: Located in Nevada and across partner warehouse networks in North America.
- Logistics: Supports direct-to-consumer shipping, drop-shipping for partners, and B2B wholesale fulfillment.
- Turnaround: Domestic shipments fulfilled within 3–5 business days; international delivery through select carriers.
Target Market
Redfern Enterprises serves a broad consumer base:
- Homeowners and Renters seeking comfort and efficient appliances.
- Health and Wellness Enthusiasts interested in therapeutic and ergonomic solutions.
- Retail Chains and Distributors sourcing proven, consumer-ready product lines.
- Trade Show Attendees and TV Shoppers looking for innovative, demonstrable technology.
Their ideal customer values practical innovation, long-term utility, and customer service.
Capabilities
- OEM Importer and Private Label Specialist: Imports CE-certified and RoHS-compliant products from Europe and Asia.
- After-Sales Support: Dedicated customer service and warranty services with U.S.-based parts and service teams.
- Demo and Marketing Infrastructure: Advanced presence in trade shows and direct response TV campaigns.
- Digital Commerce: Operates a mobile-optimized e-commerce platform with secure payment and logistics tracking.
Certifications and Compliance
- ETL, CE, and RoHS Certifications on heating and electronic products.
- Compliant with California Prop 65 and other U.S. product safety regulations.
- Energy-Efficient Technology: Several products feature eco modes and smart sensors for minimal energy consumption.
Customer Testimonials
“The Veito Blade heater has become essential in my home office—sleek, powerful, and no noise. We bought three!”
— Verified Buyer, California
“Eurosteam is the best iron I’ve ever used. It cuts my ironing time in half and never leaks.”
— Hospitality Professional, Nevada
Major Achievements
- Successfully launched over 30 SKUs across six distinct product categories in North America.
- Developed strategic partnerships with Veito (Turkey) and Eurosteam (Italy) for exclusive distribution rights in the U.S.
- Built a multi-platform presence across trade shows, e-commerce, and video marketing channels.
- Recognized for its role in popularizing compact infrared heating among residential users in colder U.S. states.
Redfern Enterprises Inc. continues to grow its presence in the North American market by identifying niche consumer needs and delivering products that combine reliability, innovation, and value. Through a strong commitment to product integrity and customer support, the company remains a trusted name in home comfort and lifestyle technology.
