Exhibiting at HOTELEX Shanghai 2025

Shandong Keyang Beverage Co., Ltd., headquartered in Weifang, Shandong Province, China, is a fast-growing manufacturer and exporter specializing in grain-based and traditional Chinese wellness beverages. Operating under the brand 可漾 (Keyang), the company has become a pioneer in the functional beverage sector, promoting health and wellness through natural, time-honored ingredients.

Core Business and Product Portfolio

Keyang’s product range reflects a deep-rooted philosophy in Chinese herbal medicine and dietary therapy:

• Grain-Based Health Beverages: This flagship line includes nutrient-rich drinks like red bean barley water, green bean water, five red soup, red date goji berry water, red bean burdock tea, and brown sugar ginger jujube tea. These beverages are formulated to support digestion, detoxification, and general wellness.

• Sugar-Free Variants: With rising demand for diabetic-friendly and fitness-oriented products, Keyang has launched zero-sugar versions of its red bean and green bean waters, targeting calorie-conscious and health-sensitive consumers.

• Functional Wellness Drinks: The company also produces a range of plant-based drinks and herbal waters inspired by Traditional Chinese Medicine (TCM), offering targeted health benefits such as improved blood circulation, hormonal balance, and anti-inflammatory properties.

Unique Selling Proposition and Innovation

Keyang’s competitive advantage lies in its fusion of traditional Chinese health practices with modern food technology. Key product highlights include:

• Low-calorietural ingredient formulations using traditional grains, legumes, herbs, and roots.
• No preservatives or artificial flavors, focusing on clean labels and whole-food-based ingredients.
• Advanced UHT sterilization and aseptic filling technology, ensuring extended shelf life without compromising nutritional integrity.

The brand emphasizes wellness through nature, appealing strongly to both domestic health-conscious consumers and international buyers exploring functional beverages rooted in herbal traditions.

Market Reach and Export Performance

While detailed financial disclosures are not publicly available, Shandong Keyang is an active exporter and marketplace participant with growing international interest. The company has established:

• Export networks in East and Southeast Asia, Middle East, and emerging Western wellness markets.
• Distribution partnerships with health food chains, organic retailers, and e-commerce platforms.
• Participation in major industry expos such as the China Food & Drinks Fair and regional TCM trade shows.

Shipment and Trade Data

Based on insights from trade intelligence platforms like ImportYeti and Trademo:

• Keyang has executed more than 160 international beverage shipments over the last two years.
• Leading destinations include Malaysia, South Korea, UAE, and Singapore, driven by cultural affinity for herbal and grain-based wellness products.
• Products often shipped in bulk packaging for private labeling and regional branding adaptations.

This volume affirms the company’s capacity for scalable export operations and global compliance readiness.

Target Consumer Segments

Keyang’s wellness beverages are tailored to:

• Health-conscious urban consumers
• Diabetics and low-sugar lifestyle communities
• Practitioners and consumers of Traditional Chinese Medicine
• Organic and natural food enthusiasts
• Retailers of functional beverages and dietary supplements

The brand also performs well in institutional health markets, such as hospitals and wellness centers, seeking natural nutrition support drinks.

Manufacturing Infrastructure and Capabilities

Keyang’s production facility is equipped with:

• Automated extraction and blending systems
• Aseptic cold-filling lines for hygiene and shelf stability
• On-site quality testing and R&D laboratories for formula optimization and safety assurance

The facility meets GMP and food safety standards, enabling the production of both standard and customized formulations for OEM/ODM clients.

Certifications and Compliance

To ensure product integrity and regulatory adherence, Keyang maintains:

• ISO 22000 Food Safety Management Certification
• HACCP Compliance
• SC Certification issued by China's Food and Drug Administration for ready-to-drink products
• Halal Certification for export to Muslim-majority countries

These certifications bolster Keyang’s credibility in both traditional and modern retail environments.

Key Achievements and Industry Recognition

• Designated a High-Quality TCM Beverage Manufacturer by regional health and agriculture bureaus.
• Official supplier to multiple hospital nutrition departments in Eastern China.
• Successfully launched sugar-free wellness beverage series, capturing a growing market segment among diabetic and keto-conscious consumers.

Shandong Keyang Beverage Co., Ltd. is setting a benchmark in health-oriented drinks by delivering authentic, functional, and consumer-friendly beverages derived from centuries-old Chinese wellness principles. The company continues to grow its brand across borders, guided by a mission to blend nature, tradition, and innovation in every bottle.