Exhibiting at HOTELEX Shanghai 2025

Shanghai Yakult Co., Ltd. is the Chinese subsidiary of the globally recognized Yakult Honsha Co., Ltd., a pioneer in probiotic dairy products. As the local representative of the Yakult brand, Shanghai Yakult plays a critical role in producing, marketing, and distributing Yakult's probiotic beverages across Mainland China. The company emphasizes health, science-backed nutrition, and consumer wellness.

Company Background

Founded under the multinational umbrella of Japan’s Yakult Honsha, Shanghai Yakult Co., Ltd. was established to tap into the expanding health-conscious consumer base in China. The Shanghai-based facility operates with full production capabilities and aligns with Yakult’s global standards in quality and research-based product development.

Core Business

Shanghai Yakult’s core business focuses on:

• Manufacturing probiotic dairy beverages
• Distribution through retail, convenience stores, supermarkets, and direct-to-consumer channels
• Consumer education and outreach about gut health and probiotics

The company bridges local consumer preferences with international research-driven product development.

Product and Service Offerings

The company offers a range of probiotic drink variants under the Yakult brand, including:

• Yakult Original – The flagship probiotic beverage containing Lactobacillus casei strain Shirota
• Yakult Light – A lower-sugar alternative for calorie-conscious consumers
• Yakult 50 Billion Light – Enhanced with 50 billion beneficial bacteria per bottle
• Yakult Peach Flavor (Iron Plus) – A variant enriched with iron and appealing to younger demographics

These products are widely consumed as part of daily health routines and are endorsed by medical professionals for their gut health benefits.

Specialization and Core USP

Shanghai Yakult’s USP is its integration of health science and consumer nutrition:

• Exclusive use of Lactobacillus casei strain Shirota, backed by over 85 years of research
• Rigorous quality control systems that adhere to Japanese standards
• High consumer trust built through consistent product performance and educational outreach

The company's approach prioritizes not just sales, but the spread of scientifically validated health benefits.

Financial and Operational Strength

Yakult's presence in China is part of a broader Asia-Pacific growth strategy, contributing significantly to the brand’s global revenue, which exceeded US$3.5 billion in 2023 globally. While Shanghai Yakult’s individual revenue figures are not disclosed, the Chinese market plays a pivotal role in the brand’s growth due to rising health awareness and increasing dairy consumption per capita.

Shipment Records

Shanghai Yakult focuses primarily on domestic manufacturing and distribution. Products are produced in local facilities to ensure freshness and cost efficiency, eliminating the need for international shipments.

Target Market

The primary target segments include:

• Health-conscious individuals and families
• Children and elderly consumers with a focus on digestive health
• Urban populations in first and second-tier Chinese cities

The company also collaborates with healthcare professionals and institutions to promote probiotic benefits.

Capabilities

The Shanghai plant is equipped with:

• Automated, sterile production lines
• In-house research and quality assurance labs
• Advanced cold chain logistics to maintain product integrity from factory to consumer

Certifications and Compliance

Shanghai Yakult is certified under:

• HACCP (Hazard Analysis and Critical Control Point)
• ISO 9001 for quality management
• China Food Safety Law compliance

All products undergo microbiological and chemical testing to ensure they meet stringent safety standards.

Customer Testimonials

Consumer surveys in China indicate high satisfaction with Yakult’s taste, effectiveness in improving digestion, and brand reputation. The company consistently ranks among the top dairy beverage brands in consumer trust indexes.

Major Achievements

• Established a fully operational, high-capacity manufacturing facility in Shanghai
• Consistently ranked among the top-selling probiotic drinks in China
• Received public endorsements from health organizations for probiotic efficacy
• Successfully introduced localized product innovations like Yakult Peach Flavor (Iron Plus)

Shanghai Yakult Co., Ltd. continues to lead in the Chinese probiotic beverage sector by combining Japanese precision with local market adaptation, promoting better health outcomes through daily probiotic consumption.