Exhibiting at IFEX Philippines 2025

Sunshine's Breadmart is a family-owned bakery manufacturer based in Kalibo, Aklan, Philippines. Renowned for its rich tradition in producing classic Filipino pastries and regional delicacies, the company has become a household name in the Western Visayas region. With deep roots in local baking heritage, Sunshine’s Breadmart has expanded into regional retail and export, gaining recognition for its quality, consistency, and authenticity.

Core Business

The company specializes in the production and distribution of traditional Filipino baked goods and pasalubong items. It operates both as a manufacturer and direct-to-consumer retailer, with additional activity in export-ready packaging for international distribution. Sunshine's Breadmart combines age-old recipes with modern food safety practices to produce high-quality baked products at scale.

Product & Service Offerings

Bakery & Pasalubong Products

• Special Broas – Soft yet crispy ladyfinger cookies, a bestseller with local tourists
• Special Biscocho – Toasted bread crisps coated with butter and sugar
• Otap – Puff pastry with sugar glaze, famous in Visayan regions
• Mamón – Soft sponge cake individually packed for freshness
• Garlic Breads – Crunchy and flavorful, popular for snacks and pairing with meals
• Polenta Bigas Mais – A native delicacy made with ground corn and rice

These items are packaged for retail, gift-giving, and international pasalubong markets, with shelf-stable variants developed for longer transit periods.

Specialisation and Core USP

Sunshine’s Breadmart differentiates itself through:

• Artisan-style production with locally sourced ingredients
• Cultural authenticity, reflecting Aklan’s culinary heritage
• Affordability and accessibility, especially for OFWs and balikbayan consumers
• Consistency in flavor and texture, appreciated by both local and international clients

Their broas and biscocho have especially become regional icons, commonly sold in airports and tourist destinations.

Financials

Though privately held, Sunshine’s Breadmart shows steady growth across its revenue streams:

• Average monthly production: 40,000–60,000 packs across product lines
• Retail distribution: Over 200 outlets across Panay Island and expanding to Metro Manila
• Online and reseller sales: Up by 35% in 2023, driven by Facebook-based marketing

Shipments and Export Data

The company has begun exporting to select markets with large Filipino populations:

• Export destinations: USA (California), Canada (Toronto), UAE
• Average quarterly export volume: ~1,500–2,000 packs per SKU
• Export formats: Vacuum-sealed or boxed gift sets under pasalubong branding
• Works with local consolidators and Filipino product stores abroad

Target Market

• Domestic travelers and tourists
• OFWs and balikbayan families
• Filipino stores abroad and Asian supermarkets
• Pasalubong retailers and regional distributors

Capabilities

• Semi-automated baking lines for scaling production
• Vacuum and nitrogen-sealed packaging for shelf stability
• Flexible private labeling and OEM for global partners
• In-house R&D for new product development and flavor variants

Certifications and Compliance

• FDA Philippines Food Product Registration
• Business Permit and DTI Registered
• Participation in Department of Trade and Industry (DTI) OTOP Program
• Local compliance with Sanitation and Packaging Guidelines

Customer Testimonials

“Sunshine’s Broas are a must-buy every time we visit Aklan. It's become our family's tradition.”
– Marina B., Domestic Tourist from Quezon City

“These are the best biscocho I've had—crispy, buttery, and packed well for overseas gifting.”
– Erwin S., OFW in Dubai

Major Achievements

• Named a top pasalubong brand by DTI Western Visayas
• Featured on Kapuso Mo, Jessica Soho for heritage food excellence
• Export-certified since 2021 through DTI's training and documentation support
• Products now carried by select SM Kultura outlets and Filipino stores in California
• Gained online following of over 40,000 on Facebook with strong direct-to-consumer engagement

Sunshine's Breadmart stands as a beacon of regional pride and culinary tradition, blending cultural authenticity with scalable business practices. As it continues to expand both locally and internationally, the brand carries with it the rich flavor and warm hospitality of Aklan's baking heritage.