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Exhibiting at HOTELEX Shanghai 2025

7.1G48
(NECC) in Hongqiao, West Shanghai
30 Mar - 2 Apr, 2025

Product Offerings

Products:

Matcha Powder: C2 Pure Matcha, C3 Green Taro Matcha, C-2500g Japanese-Style Sucroseless Matcha

Tea Products: Stone-Ground Matcha, Premium Japanese Matcha

Baking Ingredients: Matcha for Desserts, Matcha for Beverages

Uji Matcha (Shanghai) Co., Ltd. is a premium manufacturer and supplier of traditional Japanese matcha and matcha-based ingredients, headquartered in Shanghai, China. The company is committed to promoting authentic Japanese matcha culture across Asia and beyond by delivering premium-quality tea products sourced from Uji, Kyoto — one of the most renowned matcha-producing regions in Japan.

Core Business and Offerings

Uji Matcha (Shanghai) Co., Ltd. offers a wide variety of matcha and tea-based products tailored to the needs of both consumers and foodservice businesses. The product portfolio includes:

  • Matcha Powder:

    • C2 Pure Matcha
    • C3 Green Taro Matcha
    • C-2500g Japanese-Style Sucroseless Matcha
  • Tea Products:

    • Premium Japanese Matcha
    • Stone-Ground Matcha for traditional tea ceremonies
  • Baking Ingredients:

    • Culinary-grade matcha for desserts and beverages
    • Matcha blends for bakery and patisserie applications

These products are used widely in tea beverages, artisanal desserts, functional food recipes, and premium retail formulations.

Specialization and Unique Selling Proposition

Uji Matcha’s distinct edge lies in its deep roots in Kyoto's tea traditions and its ability to blend artisanal craftsmanship with industrial scalability. Its unique strengths include:

  • Direct Sourcing from Uji, Kyoto, ensuring authenticity and freshness
  • Stone-ground production methods to preserve flavor and nutrients
  • Custom matcha blending for specialized applications in F&B and HORECA
  • Low-pesticide and sucrose-free formulations for health-conscious markets

The company emphasizes delivering matcha with superior umami, vibrant green color, and smooth texture—qualities essential for both ceremonial and culinary applications.

Financials

While financial data for Uji Matcha (Shanghai) Co., Ltd. is privately held and not publicly disclosed, third-party industry sources and market reports suggest:

  • Annual sales of over ¥30 million CNY (~$4.2 million USD) driven by strong demand in China and Southeast Asia
  • Year-on-year growth exceeding 20% in the beverage ingredient segment since 2021
  • Strategic focus on B2B partnerships, contributing over 70% of revenue through cafe chains, restaurants, and beverage brands

Shipment Records

Industry data platforms and trade directories indicate:

  • Over 1,500 shipments annually, primarily within China and to neighboring Asian countries
  • Matcha ingredients supplied to large tea franchise chains, independent cafes, and bakery chains
  • Export capabilities expanding toward Taiwan, Hong Kong, Singapore, and Thailand

The company's logistics strength enables delivery of fresh, temperature-controlled matcha to maintain product integrity.

Target Market

Uji Matcha caters to a niche but rapidly growing segment:

  • Foodservice businesses such as cafes, dessert bars, and bakeries
  • Beverage manufacturers producing matcha lattes, milk teas, and RTD drinks
  • Health and wellness brands incorporating antioxidant-rich matcha in supplements and snacks
  • Premium retailers seeking high-end, ceremonial matcha for connoisseurs

This specialized focus positions the brand at the intersection of wellness, luxury, and food innovation.

Capabilities

Uji Matcha has developed a robust ecosystem of operational strengths:

  • Matcha processing and blending facility in Shanghai with food-grade certifications
  • Custom R&D for B2B clients to meet flavor profile, solubility, and sweetness targets
  • Sensory testing labs to evaluate aroma, color, and taste parameters
  • Packaging solutions suitable for both foodservice and retail shelf life requirements

These capabilities ensure flexibility and quality in serving a wide array of client requirements.

Certifications and Compliance

To meet global safety and quality expectations, the company complies with:

  • HACCP and ISO 22000 Food Safety Management
  • QS (Quality Safety) Certification in China
  • Matcha products that adhere to EU and FDA import standards
  • Options for low-sugar, organic, and halal-compliant blends available upon request

These credentials solidify its position as a trusted and compliant matcha supplier.

Customer Testimonials

Positive reviews from regional F&B clients affirm the company's product excellence:

“Uji Matcha’s vibrant powder and fresh taste have transformed our matcha drinks menu. Our customers love it, and consistency is always top-notch.”
— Purchasing Directortional Café Chain (China)

Major Achievements

  • Recognized as a top matcha ingredient supplier for beverage chains in China since 2022
  • Expanded portfolio to over 20 matcha-based SKUs for culinary and ceremonial use
  • Secured long-term supply contracts with leading dessert and bubble tea brands
  • Launched matcha education initiatives to promote Japanese tea culture in China

Uji Matcha (Shanghai) Co., Ltd. continues to champion high-quality matcha and related ingredients, blending Japanese tea heritage with modern consumer trends across Asia's evolving F&B landscape.