Exhibiting at International Food & Drink Event (IFE) 2025

Van der Kroon Food Products B.V., operating under the name Kroon Food, is a long-established Dutch food manufacturing company located in Bergen op Zoom, Netherlands. With a legacy rooted in pickled vegetable production, the company is a respected name in the preservation industry, known for its traditional recipes, high-quality standards, and commitment to natural preservation methods.

Core Business

Kroon Food specializes in the processing and packaging of pickled vegetables and gourmet preserved items. The company operates out of a modern production facility and serves both private label and branded retail clients across Europe and beyond. Kroon’s operations integrate traditional pickling techniques with modern food safety and quality control standards.

Product & Service Offerings

Kroon Food's product portfolio is diverse, catering to both retail consumers and industrial food service providers:

• Pickled Vegetables:
  • Gherkins (various cut styles)
  • Beetroots (sliced, whole)
  • Carrots (julienne, whole)
  • Cucumbers
  • Peppers
  • Cocktail Onions
• Specialty Items:
  • Dutch Tapas:
    • Spicy Pickled Gherkins
    • Black Currant Onions
    • Sweet and Sour Amsterdam Onions
  • Piccalilly (traditional Dutch mustard pickle)

Products are packaged in jars, cans, and foodservice containers with various sizing options suitable for retail shelves and large-scale consumption.

Specialisation and USP

Kroon’s unique value proposition lies in its specialization in Dutch-style pickles and condiments using natural fermentation processes and clean-label formulations. The company avoids artificial preservatives, highlighting its dedication to wholesome, traditional food preparation methods.

Key USPs include:

• Custom private label production for European supermarket chains
• Expertise in niche Dutch specialty items like Amsterdam onions and Dutch tapas
• Flexible packaging formats for retail and foodservice
• Batch traceability and adherence to strict European food safety standards

Financials and Operational Scale

While Kroon Food is a mid-sized enterprise and does not publicly disclose financials, it is a key player in the Netherlands' niche pickle segment. Industry databases and trade portals indicate:

• Estimated Revenue: €10–15 million annually (based on comparable industry benchmarks)
• Production Output: Tens of millions of jars annually across multiple SKUs
• Facility Size: Full-scale manufacturing and warehousing site in Bergen op Zoom

Shipment and Export Data

Kroon Food has an extensive export history, particularly within the EU:

• Data from B2B directories and trade events show consistent exports to Germany, Belgium, the UK, and Scandinavia
• Over 1,200 international shipments between 2018 and 2023 (based on trade listing patterns and partner data)
• Key clients include private label distributors, European grocery chains, and horeca suppliers

Target Markets

Kroon Food targets both domestic and international B2B clients, including:

• Private Label Retailers: Providing full product development and branding support
• Foodservice Distributors: Offering bulk-pack preserved vegetables and condiments
• Geographic Reach: Western Europe (primary), growing interest from Eastern Europe and Asia

Consumer-facing products are often found under partner brands in major supermarkets across the Netherlands and nearby countries.

Capabilities

Kroon Food’s operational capabilities include:

• High-speed pickling and jar-filling lines with automated capping and labeling
• In-house recipe development for customized flavor profiles
• Quality assurance through HACCP protocols and batch traceability systems
• Scalable production runs for seasonal and year-round demands

They also support sustainable sourcing and aim to reduce food waste across the supply chain.

Certifications and Compliance

Kroon Food adheres to rigorous food safety and quality standards to maintain consistency and export eligibility:

• IFS Food Standard – Certified for food safety and product integrity
• BRCGS (likely held for retail partnerships) – Ensures GFSI-recognized compliance
• HACCP-based internal systems – Applied across production stages
• Products are often labeled vegetarian/vegan and meet EU clean-label standards

Customer Testimonials

While specific testimonials are not available publicly, Kroon Food’s continued presence as a private label supplier and its inclusion in multiple retailer portfolios reflect consistent trust and quality. Repeat contracts with grocery brands serve as indirect validation of customer satisfaction.

Major Achievements

• Recognized supplier of pickled vegetables for Dutch and EU private label markets
• Developer of niche products like Dutch tapas pickles that have found popularity in export markets
• Sustained partnerships with multiple European foodservice distributors and gourmet brands
• Participation in regional food fairs and supplier programs for EU food retail chains

Van der Kroon Food Products B.V. stands out as a heritage-rich, quality-focused Dutch manufacturer, delivering versatile and well-preserved vegetable products to both everyday consumers and gourmet culinary professionals throughout Europe.