Zhejiang Lide Electric Co., Ltd., headquartered in Yueqing, China, is a leading manufacturer and exporter specializing in electrical appliances and components. Under the brands "LIDE" and "ROYU," the company has established a strong reputation for delivering high-quality, reliable electrical solutions to residential, commercial, and industrial sectors worldwide.
Core Business
Lide Electric focuses on the research, development, manufacturing, and distribution of a broad portfolio of electrical products. Their emphasis on quality control, safety, and technological innovation has made them a preferred partner for electrical distributors, contractors, and project developers globally.
Product and Service Offerings
- Wall Switches: Various models compliant with IEC and GB standards, available in multiple designs and finishes.
- Sockets: Floor sockets, extension sockets, centralized control panels.
- Exhaust Fans: C2 series exhaust fans designed for efficient ventilation.
- Circuit Breakers: Residential and commercial models ensuring overcurrent protection.
- Distribution Boxes: Wide range of electrical distribution boxes for secure and organized electrical wiring.
- Electrical Accessories: Ventilators, receptacles, and assorted electrical fittings and fixtures.
The diverse product range enables Lide to cater to the full spectrum of electrical infrastructure needs, from homes to large-scale commercial buildings.
Specialization and Core USP
Zhejiang Lide Electric's key strengths include:
- Compliance and Safety: Products are developed in accordance with international electrical safety standards such as IEC, GB, and CE.
- Design and Functionality: Combination of sleek design aesthetics and high mechanical endurance.
- Customization Services: Capability to customize products for OEM/ODM clients.
- Global Supply Chain Integration: Strategic logistics and inventory management for seamless global deliveries.
Their focus on quality, design versatility, and regulatory compliance ensures strong competitiveness in both mature and emerging markets.
Financial Insights
Based on market evaluations and industry insights, Zhejiang Lide Electric Co., Ltd. reports an estimated annual turnover of USD 30–40 million. Continuous investment in automation and R&D has supported a healthy growth rate of 8–10% annually over the past five years.
Shipment and Export Data
Trade intelligence reports indicate:
- International Shipments: Over 5,500 recorded shipments globally.
- Top Export Markets: Southeast Asia, Middle East, Africa, Latin America, Eastern Europe.
- Primary Exported Products: Wall switches, floor sockets, distribution boxes, exhaust fans.
Lide’s strong global presence is a testament to its supply reliability and adherence to regional certification requirements.
Target Market
Lide primarily targets:
- Electrical Distributors and Wholesalers
- Residential and Commercial Building Contractors
- Project Developers and Real Estate Companies
- Electrical Retail Chains
- Government and Infrastructure Projects
Capabilities
- Manufacturing Facilities: Equipped with advanced automated assembly lines, precision molding equipment, and high-voltage testing laboratories.
- Production Capacity: Able to produce over 10 million units annually across product categories.
- Quality Assurance: Rigorous product lifecycle testing including impact resistance, electrical endurance, and thermal management.
- Research and Development: Dedicated R&D department focusing on next-generation smart electrical solutions integrating IoT technologies.
Certifications and Compliance
Zhejiang Lide Electric ensures its products meet global compliance and certification standards:
- ISO9001 Certification: Quality Management Systems.
- CE Certification: Compliance with European health, safety, and environmental protection standards.
- CCC Certification: China Compulsory Certification for electrical safety.
- RoHS Compliance: Restriction of Hazardous Substances in manufacturing processes.
Customer Testimonials
Client feedback consistently praises:
- High durability and safety of Lide’s wall switches and sockets.
- Stylish, user-friendly product designs suited for both residential and commercial use.
- Fast turnaround time and responsive after-sales support services.
Major Achievements
- Recognized among the Top 20 Electrical Manufacturers in Zhejiang Province.
- Supplier of electrical components for multiple major residential and commercial infrastructure projects across Asia and Africa.
- Launched a new series of smart wall switches integrating wireless control features to support smart home ecosystems.
