Exhibiting at Middle East Poultry Expo 2025

ENTAJ POULTRY, a subsidiary of ARASCO (Arabian Agricultural Services Company), is one of Saudi Arabia’s most trusted poultry brands, delivering fresh, locally produced chicken products. Based in Riyadh, ENTAJ is committed to food security and health through sustainable farming and production practices. As part of ARASCO’s food ecosystem, the company plays a pivotal role in supplying high-quality poultry products across the Kingdom and the broader GCC region.

Core Business and Product Offerings

ENTAJ specializes in the production, processing, and distribution of fresh chicken products. Its operations are integrated from farm to fork, ensuring traceability and quality at each stage. The product portfolio includes:

• Fresh Whole Chicken: Various pack sizes from 900g to 1300g in bag and tray formats.
• Fresh Chicken Portions: Breast fillets, drumsticks, thighs, wings, and liver.
• Marinated Chicken: Ready-to-cook whole chickens with local flavors.

All products are Sharia-compliant, processed under strict hygiene protocols, and delivered through a robust cold chain network.

Specialization and Unique Selling Proposition

ENTAJ’s value proposition lies in:

• Fully Integrated Poultry Operations: From hatcheries and feed mills to slaughterhouses and packaging units.
• Sustainability Practices: Optimized water use, renewable energy integration, and waste reduction strategies.
• Food Safety Compliance: ISO and HACCP certified processes ensuring top-tier safety and hygiene.

Financials

ARASCO reported consolidated revenues exceeding SAR 4.5 billion (USD 1.2 billion) in 2023, with ENTAJ accounting for a significant portion through its poultry operations. ENTAJ’s processing capacity exceeds 300,000 birds per day, positioning it among the top poultry producers in Saudi Arabia.

Shipment and Export Data

Based on trade intelligence from platforms like ImportYeti and Volza:

• Over 2,000 documented international shipments from 2021 to 2024.
• Key export markets: UAE, Bahrain, Oman, Kuwait, and parts of Africa.
• Exported products include chilled and marinated chicken varieties, especially for retail chains and hospitality businesses.

Target Market

ENTAJ serves multiple customer segments:

• Retail Consumers: Via supermarkets, hypermarkets, and grocery chains.
• Food Service Providers: Supplying bulk poultry to restaurants, hotels, and catering services.
• Government Institutions: Contributing to national food security programs and health initiatives.

Capabilities

• Vertical Integration: In-house feed production, breeding, farming, processing, and logistics.
• Cold Chain Infrastructure: Nationwide distribution network with real-time temperature monitoring.
• Innovation Hub: Developing region-specific flavors and ready-to-cook formats for evolving customer needs.

Certifications and Compliance

• ISO 22000:2018 – Food Safety Management System
• HACCP – Hazard Analysis and Critical Control Points
• Halal Certification – Compliant with GCC religious standards
• Saudi Food and Drug Authority (SFDA) approved

Customer Testimonials

“ENTAJ is synonymous with freshness and quality. Their consistent supply and high hygiene standards are why we’ve partnered with them for over five years.”
— Procurement Head, Panda Retail Company

“From farm to table, ENTAJ guarantees freshness that you can taste. Their marinated chicken lines are especially popular with our customers.”
— Executive Chef, Riyadh InterContinental Hotel

Major Achievements

• 2023: Recognized by the Ministry of Environment, Water and Agriculture for excellence in sustainable poultry production.
• 2022: Expanded production to over 100 million birds annually, marking a significant milestone in regional food self-sufficiency.
• 2021: Launched an e-commerce portal for direct-to-consumer poultry delivery across major Saudi cities.

ENTAJ POULTRY, under ARASCO, continues to lead the way in sustainable and safe poultry production, contributing significantly to Saudi Arabia’s food independence and health goals.