Product Offerings
Products:
Honey: Pure Honey
Mead (Honey Wine): Classic Honey Wine, Coffee Wine, Wild Berry, Black Plum, Mango
Dielle’s Apiary & Meadery Inc. is a pioneering Filipino enterprise specializing in apiculture and mead production. Founded in 2015 and headquartered in Muntinlupa City, the company has earned recognition as the Philippines’ first commercial meadery. It is dedicated to crafting high-quality honey and honey-based beverages using locally harvested ingredients, sustainable beekeeping practices, and scientific fermentation processes.
Core Business and Product Portfolio
Dielle’s Apiary & Meadery focuses on two primary product lines:
-
Raw Honey Products:
- 100% pure, unprocessed honey harvested from local apiaries in Batangas and other select regions
- Known for its floral richness and health benefits, the honey is marketed under “Dielle’s Honey”
-
Mead (Honey Wine) Variants:
- Classic Mead (Traditional Honey Wine)
- Flavored Mead (Melomel): Infused with fruits and botanicals including:
- Black Plum
- Mango
- Wild Berry
- Coffee
- These are bottled and sold under the brand name “Dielle’s Mead”
The company offers its products via its official online store, social media platforms, and selected retail and tourism outlets.
Specialization and Unique Selling Points
Dielle’s Apiary & Meadery stands out in the Philippine beverage market due to:
- First-mover Advantage: The first and only dedicated commercial meadery in the Philippines
- Farm-to-Bottle Traceability: Controls the supply chain from honey production to fermentation and bottling
- Innovation in Flavors: Unique tropical blends that incorporate Filipino fruits and herbs
- Health-Centric Appeal: Positions products as artisanal, natural, and beneficial to wellness
The company also participates in educational campaigns on the ecological importance of bees and pollination.
Market Reach and Distribution
As of 2023, Dielle’s products are distributed through:
- The official online store: dielleshoneywine.linker.store
- Social media-based direct-to-consumer sales
- Agricultural fairs and trade exhibitions sponsored by DOST and DA
- Regional pasalubong (souvenir) centers and eco-tourism sites
The company caters primarily to wellness-conscious consumers, artisanal wine enthusiasts, and local tourism markets.
Financial and Business Growth
Although specific financial figures are not publicly available, business indicators highlight:
- A 200% increase in online orders from 2020 to 2022 due to digital transformation initiatives
- Regular participation in DOST’s Small Enterprise Technology Upgrading Program (SETUP) since 2016, receiving technical assistance and equipment support
- Expansion of product lines and fermentation capacity through reinvestment of operational revenues
Strategic Partnerships and Government Support
Dielle’s Apiary & Meadery has benefited from:
- Collaboration with the Department of Science and Technology (DOST) for technical fermentation equipment
- Support from the Department of Agriculture and local LGUs for apiary management and ecological sustainability
- Participation in regional innovation fairs and OTOP programs for branding and marketing
These partnerships have enabled the company to scale production and standardize quality across product lines.
Capabilities and Infrastructure
- Maintains multiple apiary sites in CALABARZON region
- Operates a fermentation facility and aging room for honey wines in Muntinlupa City
- Engages in direct sourcing from bee colonies and implements hygienic bottling protocols
- Employs trained staff in food processing, fermentation science, and quality assurance
Certifications and Compliance
Dielle’s ensures regulatory compliance through:
- Registration with the Food and Drug Administration (FDA) Philippines
- Sanitary permits and business licensing from local government units
- Ongoing implementation of Good Manufacturing Practices (GMP) and food safety protocols
Branding and Consumer Engagement
- Maintains a strong social media presence through Facebook and Instagram
- Actively promotes bee conservation and natural farming methods
- Conducts product sampling, webinars, and brand storytelling to educate consumers on the history and health benefits of mead
Major Achievements
- National Innovation Recognition: Cited by DOST as the first Philippine meadery and a successful SETUP beneficiary
- Product Innovation Awards: Earned regional awards for packaging and product innovation
- Sustainability Milestones: Uses glass packaging and eco-conscious labels in support of environmental preservation
Future Plans
Dielle’s Apiary & Meadery aims to:
- Expand its market nationwide and enter export channels to reach OFWs and international enthusiasts
- Launch limited-edition meads aged in barrels for premium segments
- Develop bee tourism and apiary experience packages as part of agri-tourism initiatives
Dielle’s Apiary & Meadery Inc. represents the successful convergence of tradition, innovation, and sustainability—leading the way for honey-based artisanal beverages in the Philippines.