Exhibiting at International Food & Drink Event (IFE) 2025

Flying Goose Brand is a renowned Thai manufacturer specializing in authentic Sriracha chili sauces and a variety of other condiments. Established in 1999, the company has built a strong reputation for delivering high-quality, flavorful sauces that cater to diverse culinary preferences. With a commitment to using fresh, locally sourced ingredients, Flying Goose has expanded its product range and global presence, becoming a leading name in the hot sauce industry.

Brief History

Founded in 1999, Flying Goose Brand embarked on a mission to elevate the standard of hot sauces by introducing authentic Thai flavors to the global market. Drawing inspiration from the traditional Sriracha recipe originating in Si Racha, Thailand, the company developed a range of sauces that blend the heat of sun-ripened Thai chilies with other natural ingredients. Over the years, Flying Goose has diversified its product offerings and expanded its distribution network to over 70 countries worldwide.

Core Business

Flying Goose Brand's core business revolves around the production and distribution of a wide array of chili sauces and condiments. The company's flagship product is its Original Sriracha Sauce, complemented by an extensive range of flavored Sriracha variants, including:

• Sriracha Mayo
• Sriracha Blackout
• Sriracha Super Hot
• Sriracha Wasabi
• Sriracha Mustard
• Sriracha Smokey
• Sriracha Extra Garlic
• Sriracha Green Chilli

In addition to Sriracha sauces, Flying Goose offers other condiments such as Hoisin Sauce and Black Pepper Sauce, catering to a broad spectrum of culinary needs.

Product and Service Offerings

Flying Goose Brand's product portfolio includes:

• Sriracha Sauces: A diverse range of chili sauces with varying heat levels and flavor profiles, suitable for different cuisines and dietary preferences. Many of these sauces are gluten-free and vegan-friendly.
• Other Condiments: Products like Hoisin Sauce and Black Pepper Sauce that complement various dishes and enhance flavor profiles.

The company also provides private labeling services, allowing businesses to offer Flying Goose's high-quality sauces under their own brand names.

Specialisation and Core USP

Flying Goose Brand specializes in crafting authentic Thai chili sauces that balance heat and flavor. The company's unique selling propositions include:

• Authenticity: Adherence to traditional Thai recipes and use of locally sourced ingredients.
• Diverse Product Range: Offering over 30 different types of hot sauces and condiments, catering to various taste preferences and dietary requirements.
• Quality Assurance: Commitment to high-quality production standards, ensuring consistency and excellence in every bottle.

Financials

While specific financial details are not publicly disclosed, Flying Goose Brand has demonstrated significant growth over the years. The company's parent entity, Exotic Food Public Company Limited, reported a sales increase of over 75% in 2023 compared to the previous year, with the sauce product group accounting for more than 90% of total sales. This growth trajectory indicates a strong market presence and increasing consumer demand for Flying Goose products.

Shipment Records

Flying Goose Brand has established a robust export network, distributing its products to over 70 countries, including key markets in Europe, the United States, and other continents. The company's ability to penetrate these markets is attributed to its strong network of distributors and a reputation for delivering high-quality, flavorful sauces that resonate with international consumers.

Target Market

Flying Goose Brand targets a diverse customer base, including:

• Individual Consumers: Food enthusiasts seeking authentic Thai flavors and high-quality chili sauces.
• Restaurants and Foodservice Providers: Establishments looking to enhance their dishes with premium condiments.
• Retailers and Distributors: Businesses aiming to offer reputable and in-demand hot sauce brands to their customers.

Capabilities

The company's capabilities encompass:

• Product Development: Expertise in creating a wide range of chili sauces and condiments that cater to various taste preferences and dietary needs.
• Quality Control: Implementation of stringent quality assurance processes to maintain product excellence.
• Global Distribution: Established logistics and distribution channels that facilitate efficient delivery to international markets.

Certifications and Compliance

Flying Goose Brand adheres to international food safety and quality standards, ensuring that its products meet the regulatory requirements of the markets it serves. The company's commitment to quality and safety has solidified its reputation as a trusted name in the hot sauce industry.

Major Achievements

• Global Expansion: Successfully established a presence in over 70 countries, becoming a recognized brand in the international hot sauce market.
• Product Diversification: Developed an extensive range of over 30 different hot sauces and condiments, catering to a wide array of consumer preferences.
• Industry Recognition: Achieved significant growth milestones, with parent company Exotic Food Public Company Limited reporting record profits and substantial sales increases in recent years.

Flying Goose Brand continues to innovate and expand its offerings, maintaining its position as a leader in the hot sauce industry and bringing the authentic taste of Thai Sriracha to consumers worldwide.