FRUVECO, S.A. is a leading Spanish company in the frozen vegetable processing industry, headquartered in Murcia, Spain—a region known for its rich agricultural tradition and favorable climate. Established in 1986, the company has grown steadily over the past three decades, becoming one of the foremost exporters of frozen vegetables and plant-based ready meals across Europe and international markets.
Core Business
FRUVECO specializes in the processing, packaging, and distribution of high-quality frozen vegetables and vegetable-based ready meals. With an emphasis on freshness, safety, and nutritional integrity, the company sources its raw materials primarily from the fertile fields of southeast Spain, ensuring traceability and sustainability throughout the supply chain. Its products cater to a wide array of clients including food service providers, wholesalers, private label brands, and retailers.
Product and Service Offerings
FRUVECO’s diverse product portfolio includes:
- Frozen Vegetables: Broccoli, cauliflower, artichokes, celery, cucumber, and more.
- Frozen Mixed Vegetables: Normandy blend, baby blend, wok mix Asian, wok mix Thai.
- Vegetable Snacks: Onion rings, pepper rings, and other coated vegetables.
- Ready Meals: Prepared dishes made from vegetables, rice, pasta, pulses, and signature sauces tailored to health-conscious and vegetarian consumers.
The company is recognized for its ability to customize blends and packaging according to customer specifications, reinforcing its adaptability in various international markets.
Specialization and Core USP
FRUVECO’s unique selling proposition lies in its vertical integration, controlling the entire value chain from field to freezer. This model ensures year-round availability, rapid traceability, and superior product consistency. Furthermore, the company invests heavily in R&D and innovation, developing plant-based meals in response to growing global demand for sustainable and meat-free diets.
Its state-of-the-art freezing technology (IQF – Individual Quick Freezing) maintains texture, flavor, and nutrients while extending shelf life without preservatives. This technological advantage, paired with advanced automation in processing and packaging, ensures high efficiency and reduced environmental impact.
Financial Performance
According to Dun & Bradstreet and Spanish business registries, FRUVECO S.A. has reported:
- Annual Revenue: Over €60 million in 2023
- Employees: Approximately 500+ staff
- Operational Facilities: More than 80,000 square meters of industrial space, with 12 modern freezing lines and a daily freezing capacity exceeding 400 tons
These figures underscore FRUVECO’s capacity and financial stability in maintaining long-term relationships with large-scale buyers and international distributors.
Shipment and Export Records
Based on data from Volza and ImportYeti, FRUVECO has established itself as a strong exporter:
- Export Volume: Over 3,800 shipments in the last five years
- Key Export Markets: United Kingdom, Germany, France, Belgium, Netherlands, and the USA
- Exported Products: Primarily IQF broccoli, cauliflower, mixed vegetable blends, and ready meals
The company's export data confirms its presence in highly regulated markets, reflecting robust quality and compliance standards.
Target Markets
FRUVECO targets global food service chains, institutional catering, supermarket chains, and private label companies across Europe, North America, and Asia. Its customer segments include health-conscious consumers, vegetarians, and convenience meal seekers.
Manufacturing Capabilities
FRUVECO operates with high-capacity freezing and packaging infrastructure, including:
- 12 IQF freezing lines
- In-house vegetable washing, cutting, and blanching units
- Fully automated packaging with multiple format capabilities
- Storage capacity for over 30,000 pallets in ultra-low temperature cold stores
Its facilities are certified to meet international food safety and quality standards.
Certifications and Compliance
FRUVECO holds a range of industry-standard certifications:
- IFS (International Featured Standards)
- BRC (British Retail Consortium)
- Global GAP for sourcing
- Kosher and Halal certifications
- ISO 14001 for environmental management
These certifications affirm the company's commitment to quality assurance, food safety, and ethical practices.
Customer Testimonials
Clients have praised FRUVECO for its reliability, consistent quality, and flexibility in meeting custom orders. European partners have specifically noted the company's ability to deliver seasonal products year-round without compromising quality.
“Fruveco delivers consistent quality, and their logistics execution is seamless. We have worked with them for over 10 years with complete confidence.” — Procurement Manager, Major UK Foodservice Provider
Major Achievements
- Recognized by the Murcia Chamber of Commerce for its internationalization strategy
- Increased annual freezing capacity by 30% in 2022 following expansion investments
- Regular participant at international trade shows including Anuga (Germany), SIAL (France), and Fruit Attraction (Spain)
FRUVECO continues to strengthen its position as a global leader in sustainable, plant-based frozen food solutions by investing in innovation, operational excellence, and customer satisfaction.
