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Exhibiting at International Food & Drink Event (IFE) 2025

3371
ExCeL London
17 Mar - 19 Mar, 2025

Product Offerings

Products:

Frozen Ready Meals: Taiwanese Beef Noodle, Taiwanese Sausage, Fried Sweet Potato Balls

Catering Products: Taiwanese Sausage - Original, Fried Sweet Potato Balls - Purple/Gold

OEM & ODM Services: Custom Product Development, Private Labeling

Han Dian (UK) Ltd is a London-based food manufacturing and distribution company specializing in authentic Taiwanese frozen ready meals and snacks for both retail and foodservice markets. The company has quickly become a leading name in Asian cuisine within the UK by offering high-quality, handcrafted Taiwanese dishes under its signature brand, OOLIOS. Known for its culinary authenticity, innovation, and OEM/ODM capabilities, Han Dian caters to a growing demand for East Asian flavours among both mainstream and niche consumers.

Company Overview

Established with a vision to bring Taiwan’s culinary heritage to Europe, Han Dian (UK) Ltd combines traditional recipes with modern manufacturing practices. With its production base in the UK and a network of Taiwanese culinary experts, Han Dian ensures premium quality and consistency in every product.

The company operates under the brand name OOLIOS, targeting both B2B and B2C segments, including restaurants, supermarkets, online platforms, and private-label partners.

Product Portfolio

Han Dian specializes in frozen ready-to-eat and easy-to-prepare Taiwanese meals. All products are made with carefully sourced ingredients, preserving the authenticity of flavours while meeting UK food standards.

Key Products:

  • Taiwanese Beef Noodle

    • Signature dish known for its aromatic broth, hand-pulled noodles, and tender braised beef
    • Made with natural ingredients and slow-cooked using traditional Taiwanese recipes
  • Taiwanese Sausage

    • Original flavour pork sausages crafted with sweet-savory marinades
    • Available in retail and catering-size packaging
  • Fried Sweet Potato Balls

    • Popular Taiwanese street food snack
    • Available in purple and golden variants, crisp on the outside and chewy on the inside

These products are fully cooked, frozen, and ready to reheat, catering to the convenience needs of modern consumers and foodservice businesses alike.

OEM & ODM Services

In addition to its core product range, Han Dian (UK) Ltd offers private-label manufacturing and custom food product development services.

  • OEM Capabilities: Full-cycle manufacturing under client branding
  • ODM Capabilities: Custom recipe formulation, packaging design, and product innovation
  • Target Clients: Supermarkets, Asian grocery chains, restaurants, and brand owners seeking high-quality Asian food products

This dual business model has positioned Han Dian as a trusted partner for companies looking to expand their Asian food offerings without investing in internal R&D or manufacturing infrastructure.

Manufacturing and Food Safety

Han Dian’s production facility adheres to rigorous food safety and hygiene standards aligned with UK regulations.

  • Facility Location: United Kingdom (London)
  • Standards Complied:
    • UK Food Standards Agency (FSA)
    • HACCP practices implemented
  • Packaging: Tamper-evident, freezer-safe, and environmentally conscious materials

All ingredients are sourced from certified suppliers and prepared in a facility that ensures allergen segregation and traceability.

Market Reach and Distribution

Han Dian distributes its products through a blend of direct sales, wholesale partnerships, and digital platforms.

  • Primary Markets: United Kingdom, Ireland, parts of Western Europe
  • Retail Channels: Asian supermarkets, online Asian grocery retailers, and specialty stores
  • Foodservice Clients: Taiwanese restaurants, bubble tea shops, catering companies

The company also actively collaborates with local food distributors to enhance product availability across UK cities with a high demand for Asian cuisine.

Target Audience

Han Dian serves:

  • Asian diaspora communities seeking traditional foods
  • Non-Asian consumers interested in exploring East Asian cuisine
  • Restaurants and foodservice businesses requiring reliable, high-quality Taiwanese ingredients
  • Retailers and wholesalers looking for unique Asian food SKUs

Their frozen ready-meals offer a convenient yet authentic alternative to restaurant dining, making them ideal for modern consumers.

Branding and Marketing

Under the OOLIOS brand, Han Dian emphasizes visual appeal, cultural storytelling, and digital engagement. Packaging features bilingual labels and QR codes that link to product preparation videos and recipes.

The company leverages platforms like Instagram and Facebook to connect with end-consumers and showcase its culinary craftsmanship.

Customer Feedback

“OOLIOS beef noodle is the most authentic I’ve had in the UK. Tastes exactly like what I had in Taiwan.”
— Verified Buyer, London

“We use Han Dian's Taiwanese sausage in our restaurant, and customers love it. The quality and flavour are consistent and top-notch.”
— Foodservice Client, Manchester

Competitive Advantages

  • Authenticity: Real Taiwanese recipes developed by culinary experts
  • Dual Model: Direct-to-consumer brand + OEM/ODM services
  • Agility: Small-batch production with the ability to scale
  • Customization: High flexibility in packaging, flavor profile, and order volumes

Future Plans

Han Dian (UK) Ltd plans to expand its presence in Europe through:

  • Participation in international food trade shows
  • Launching new fusion snack products
  • Increasing OEM partnerships with European Asian food brands

With a solid reputation for authenticity, quality, and customer satisfaction, Han Dian is poised to lead the Taiwanese frozen food category in the UK and beyond.