Product Offerings
Products:
Cookie Dough Rolls: Original Chocolate Chip, White Chocolate Chip, Salted Caramel
Ready-to-Bake Cookie Dough Balls: Original Chocolate Chip, White Chocolate Chip, Salted Caramel
Hot Chip Dublin is a fast-rising food brand based in Dublin, Ireland, specializing in premium, ready-to-bake cookie dough products. Founded by Dave McSharry, the company merges nostalgic indulgence with modern convenience, offering handcrafted cookie dough in a variety of popular flavors. Hot Chip Dublin has become a standout in the Irish food innovation scene for its commitment to quality ingredients, small-batch production, and playful branding.
Core Business
Hot Chip Dublin operates as a manufacturer and retailer of chilled cookie dough products, designed for easy home baking. The brand caters to both B2C and B2B customers, including direct-to-consumer sales via their ecommerce platform and distribution through independent retailers, cafes, and specialty food stores across Ireland.
Product and Service Offerings
Hot Chip offers two main product lines, all crafted with premium Irish butter, Belgian chocolate, and free-range eggs:
Cookie Dough Rolls (450g)
- Original Chocolate Chip
- White Chocolate Chip
- Salted Caramel
These refrigerated dough rolls are pre-formed and can be sliced into portions for instant baking, offering flexibility and freshness in every batch.
Ready-to-Bake Cookie Dough Balls (12-pack)
- Original Chocolate Chip
- White Chocolate Chip
- Salted Caramel
Perfect for quick baking or freezer storage, these portioned dough balls provide ultimate convenience for at-home indulgence or café service.
All products are made in Ireland, use locally sourced ingredients, and contain no artificial preservatives or colors.
Specialisation and Unique Selling Proposition
Hot Chip’s unique value proposition lies in:
- High-quality, indulgent ingredients: Focus on Irish dairy, Belgian chocolate, and artisanal baking practices.
- Convenience-first format: Ready-to-bake cookie dough rolls and balls cater to modern consumers who want fresh-baked taste with minimal effort.
- Visual branding and packaging: Bright, bold designs targeting young adults, foodies, and gifting occasions.
- Small-batch production ensuring consistency, freshness, and handmade appeal.
Financial Strength and Market Presence
As an emerging brand, Hot Chip has quickly gained traction in the Irish market:
- Sold through over 60 retailers and coffee shops across Dublin and surrounding counties
- Strong online presence, with direct orders increasing month-on-month
- Collaborations with local Irish influencers and food bloggers, boosting brand awareness
- Popular for corporate gifting, foodservice, and online gifting platforms
Though private financial data is not publicly available, the company's growth trajectory and social media engagement indicate strong market adoption.
Shipment Records
Hot Chip Dublin operates primarily within Ireland:
- Frequent chilled product shipments to local stockists and café chains
- Direct fulfillment for B2C ecommerce orders
- Exploratory interest in export partnerships, particularly within the UK specialty food sector
Target Market
The company targets a variety of consumer segments:
- Young professionals and students looking for convenient indulgent snacks
- Parents and families wanting easy, premium-quality baked treats at home
- Specialty food stores and cafés offering unique and freshly baked dessert options
- Online gift buyers interested in fun, tasty alternatives for birthdays and holidays
Capabilities
- In-house commercial kitchen with artisanal, small-batch baking capacity
- Scalable production model for retail and foodservice
- Efficient ecommerce operation with nationwide chilled delivery logistics
- Flexible packaging and format options for private label or wholesale partnerships
Certifications and Compliance
- All products made in accordance with HSE Ireland food safety standards
- Fully compliant with Irish and EU food labelling and allergen disclosure regulations
- Use of eco-conscious packaging materials where possible
Customer Testimonials
“The best cookie dough in Ireland! Fresh, gooey, and addictive. I always keep a roll in the fridge.” – Verified Online Customer, Dublin
“These bake up perfectly every time. A huge hit at my café, especially the salted caramel ones.” – Café Owner, Cork
“Bought these as a gift and ended up keeping them. So easy and delicious.” – Gifting Customer, Galway
Major Achievements
- Featured in Lovin Dublin, Irish Times Food, and Ireland AM
- Grew from a home kitchen setup to a full-scale commercial operation within 12 months
- Consistently rated as one of Ireland’s top food startups to watch
- Participated in local food markets, pop-ups, and trade showcases
- Built a cult following on Instagram and TikTok, with high user-generated content engagement
Hot Chip Dublin continues to disrupt the Irish baking and snack category by combining high-quality ingredients with nostalgic indulgence and modern convenience. With strong consumer response and growing retail presence, the brand is positioned for expansion into wider European markets and additional product innovation.