Iscon Balaji Foods Private Limited is a leading Indian food manufacturing company based in Ahmedabad, Gujarat, specializing in potato-based value-added products for both retail and foodservice markets. With a strong focus on innovation, quality, and sustainability, the company operates under the popular brand Hungritos and also serves as a trusted OEM/ODM partner to leading global food brands.
Company Overview
Founded in 2012, Iscon Balaji Foods has emerged as one of India’s most reliable manufacturers of frozen and dehydrated potato products. The company’s world-class processing facilities and commitment to backward integration—from seed potato cultivation to cold chain logistics—enable it to deliver consistent quality and custom solutions to diverse clientele across India and international markets.
The company operates a fully automated production unit compliant with global food safety standards and supports both B2C retail sales and B2B industrial and HORECA solutions.
Product Portfolio
1. Dehydrated Potato Flakes
- Extrusion Grade – Designed for use in snacks like pellets, instant noodles, and snack pellets
- Caterer Grade – Optimized for culinary applications such as mashed potatoes and bakery fillings
2. Frozen Potato Products
- Straight Cut Fries
- Sizes: 6x6mm, 9x9mm, 11mm Skin-on
- Made from premium varieties like Lady Rosetta and Innovator
- Fiery Fries
- Masala-coated, pre-seasoned spicy fries
- Everlast Fries
- Coated solution for longer crispiness and heat retention
3. Ready-to-Cook Snacks (Hungritos Range)
- Chilly Garlic Potato Shots
- Premium Veggie Decker
- Hash Browns, Potato Wedges, and more
4. OEM/ODM Services
- Private-label product formulation and production
- Custom packaging, taste profiles, and branding for QSR chains and international buyers
Certifications and Quality Assurance
- FSSC 22000
- HACCP
- ISO 22000:2018
- BRCGS Certified
- HALAL Certification
- FDA Registered (USA)
The facility is fully automated, enabling minimal human contact and consistent hygiene across all product lines.
Manufacturing Capabilities
- Processing Capacity:
- 500+ MT/month of frozen French fries
- 350+ MT/month of dehydrated flakes
- Facility:
- 10-acre integrated cold chain setup in Gujarat
- In-house cold storage with over 5,000 MT capacity
- Technologies:
- Advanced blanching and frying systems
- Optical sorting, spiral freezing, and nitrogen injection systems
Market and Export Reach
Iscon Balaji Foods caters to both domestic and international markets across:
- India: Modern retail (Reliance Retail, Metro, Big Bazaar), QSR chains, hotels, and caterers
- Export Markets: Middle East, Southeast Asia, Africa, and the USA
Key Export Highlights
- Products exported to 20+ countries
- Over 4,000 MT of processed potato exports annually
- Active participation in global food exhibitions: Gulfood Dubai, SIAL Paris, and Anuga Cologne
Financial and Operational Insights
- Estimated Annual Revenue (2023): USD 25–30 million
- Employee Strength: 450+ across manufacturing, logistics, R&D, and corporate
- OEM Partnerships: Includes several Indian QSR chains and overseas foodservice brands
Key Brand: Hungritos
Hungritos is the company’s flagship consumer brand offering frozen snacks for retail and HORECA. Known for high-quality, chef-inspired products, Hungritos is rapidly growing in Tier 1 and Tier 2 cities through organized retail and D2C platforms.
Hungritos Product Line Includes:
- French Fries
- Potato Cheese Shots
- Aloo Tikki
- Hash Browns
- Waffle Fries
- Chilly Garlic Bites
Sustainability and R&D
- Backward integration with contract farmers using non-GMO seed potatoes
- Water recycling and zero-waste initiatives at the manufacturing plant
- Solar power adoption at key units
- Active R&D team developing value-added frozen foods with health focus (low-oil, gluten-free options)
Strategic Vision
- Expand frozen food market penetration across India with cold-chain partnerships
- Scale export capacity to new regions in Europe and Africa
- Invest in functional and health-oriented frozen snacks
- Enhance automation and AI in sorting, frying, and packaging processes
Testimonials
“Hungritos products have redefined consistency and quality in our kitchen. Their fries and tikkis have improved our service speed and customer satisfaction.”
— Rajeev Kumar, Chef, PanIndia QSR
“Iscon Balaji’s flakes are vital to our snack production process. Their quality and delivery timelines have been outstanding.”
— Anil Bhatnagar, Director, FoodTech Industries
Contact Information
- Contact Name: Neel Kotak
- Phone: +91 1800 200 9575 / +91 81418 97979
- Email: info@isconbalajifoods.com / cs@isconbalajifoods.com
- Website: www.isconbalajifoods.com
- Brand Website: www.hungritos.com
- Social Media:
Resources
Iscon Balaji Foods Private Limited continues to set benchmarks in India’s frozen food landscape with its commitment to quality, consistency, and customer-centric innovation across global markets.
