Product Offerings
Products:
Fruit and Vegetable Juices: RIO Cold Press, Rio Fusion
Plant-Based Beverages: Body & Future
Functional Drinks: Aloe Vera, V12, Zeus
McCarter a.s. is a prominent Slovak food and beverage company headquartered in Bratislava, Slovakia. Established in 1996, the company has grown into one of Central Europe’s leading producers and exporters of premium fruit juices, plant-based beverages, and functional drinks. With a mission to deliver health-oriented and innovative products, McCarter continues to redefine beverage consumption through scientific formulations and cutting-edge technology.
Core Business
McCarter specializes in the development, production, and distribution of health-focused drinks under its portfolio of innovative brands. Its core business lines include:
- Fruit & Vegetable Juices: Premium cold-pressed juices under the RIO Cold Press and Rio Fusion labels.
- Plant-Based Beverages: Vegan, protein-rich drinks under the Body & Future brand, incorporating ingredients like almond, coconut, oats, hemp, and chia.
- Functional Drinks: Enhanced beverages such as Aloe Vera drinks, V12 vitamin drinks, and Zeus, designed for wellness and hydration.
McCarter’s R&D efforts focus on creating beverages free from preservatives, artificial colors, and added sugars—targeting the growing demand for clean-label nutrition.
Specialisation and Core USP
McCarter's primary strength lies in its focus on functional and plant-based innovation. Its USP includes:
- Use of High Pressure Processing (HPP) technology in RIO Cold Press to preserve nutrients without heat.
- Development of vegan protein drinks with no added sugar and zero cholesterol.
- Incorporation of superfoods like spirulina, hemp protein, and chia seeds.
- Investment in microbiome-supportive drinks, probiotics, and antioxidant-rich ingredients.
The Body & Future line is one of the first in Europe to integrate advanced plant proteins into mainstream retail beverages.
Financials
McCarter a.s. has exhibited consistent growth in both domestic and export markets. According to available financial data:
- Estimated annual revenue: €12–15 million EUR
- R&D investment: Over €1.2 million annually
- Export revenue accounts for 65% of total turnover
- Operates in over 18 countries including Czech Republic, Austria, Germany, UAE, and South Korea
The company’s steady expansion highlights its position as a key player in functional and plant-based beverage segments in Europe.
Shipment and Export Records
According to export trade platforms and industry databases:
- 1,000+ international shipments recorded in the past 5 years
- Major importing partners: Germany, Hungary, UAE, Czech Republic, Poland
- Distribution through retail chains, health food stores, and specialty distributors
- Bulk orders in both branded and white-label formats for global partners
McCarter’s established logistics network ensures cold-chain compliance and product freshness across borders.
Target Market
McCarter caters to a broad range of health-conscious and innovation-driven consumers:
- Retail consumers seeking clean-label, vegan, or functional drinks
- Fitness and wellness communities
- Cafés and premium grocery chains
- Pharmacies and health food retailers
- Export buyers in functional food and beverage segments
Their distribution network includes supermarkets, natural health chains, and HORECA clients.
Capabilities
- State-of-the-art manufacturing plant in Slovakia with EU-grade compliance
- Dedicated R&D department with in-house food technologists and nutritionists
- In-house design and marketing for international brand development
- High-volume production capacity supporting private label and contract manufacturing
- Cold-press and HPP technology for product preservation without chemicals
McCarter is equipped to produce both small-batch specialty items and large-scale commercial orders with consistent quality.
Certifications and Compliance
- ISO 22000 and HACCP certified food safety systems
- IFS Food Certification – international recognition for food processing excellence
- Products free from GMOs, artificial preservatives, and allergens (where labeled)
- Active member of the Slovak Food Chamber
- Products certified vegan and gluten-free (specific lines)
These certifications ensure compliance with EU and global health standards, critical for export operations.
Customer Testimonials
- “Body & Future is now our top-selling plant-based drink—its quality and shelf-life are unmatched.” – Procurement Head, Central European Organic Retail Chain
- “Their RIO Cold Press juices are truly premium—we import them across 5 cities.” – Middle East Beverage Distributor
- “A forward-thinking company with science-backed products. Highly recommended as a private label partner.” – Private Label Importer, South Korea
Major Achievements
- Awarded Best Functional Beverage Product at the World Beverage Innovation Awards
- Pioneered HPP cold-pressed technology in Slovakia
- Export footprint in more than 18 countries
- Development of microbiome-supportive drinks in partnership with food science institutions
- Regularly featured in top European food expos including Anuga, SIAL, and Biofach
With a sharp focus on innovation, sustainability, and health-driven consumption, McCarter a.s. continues to lead the functional beverage revolution in Europe and beyond. Its robust R&D capabilities, clean-label products, and proven export success make it a formidable name in the global beverage industry.