Product Offerings
Products:
Aioli Sauces: The Cheese, WTF Sauce?, Habibi Toum, Barbecue Burger, Sweet Sriracha, Mexicana, El Greco, Mr Peri Aioli
Coating Mix: Zing Southern Fried Breader
Meet The Aioli’s Pty Ltd, based in Artarmon, New South Wales, Australia, is a dynamic and fast-growing food brand specializing in premium aioli sauces and gourmet condiments. As a proudly Australian-owned company, Meet The Aioli’s has quickly garnered a loyal following for its bold, chef-inspired flavor profiles and its disruptive approach to traditional condiments.
Core Business and Product Offerings
Meet The Aioli’s produces a unique range of flavored aiolis and complementary food service products, crafted to meet the evolving palates of both home cooks and professional chefs. Its core offerings include:
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Aioli Sauce Range:
- The Cheese – Cheddar-infused creamy aioli
- WTF Sauce? – Smoky, tangy, mystery-blend burger sauce
- Habibi Toum – Garlic-forward Lebanese-inspired sauce
- Barbecue Burger – Rich, smoky aioli for grilled meats
- Sweet Sriracha – A sweet-spicy fusion ideal for Asian dishes
- Mexicana – Jalapeño, lime, and spice blend aioli
- El Greco – Mediterranean-style herb aioli
- Mr Peri Aioli – Spicy Peri-Peri sauce with aioli base
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Coating Mix:
- Zing Southern Fried Breader – A seasoned breading mix for crispy fried chicken and plant-based alternatives
These products are suitable for a variety of culinary applications across fast casual restaurants, gourmet burger joints, catering services, and retail home cooking.
Specialization and Unique Selling Proposition
Meet The Aioli’s stands out in the Australian food landscape through:
- Innovation in Condiments: One of the first local brands to focus exclusively on a broad range of flavored aioli condiments
- Chef-Curated Flavors: Each product is designed to deliver restaurant-quality taste, using real ingredients and premium oils
- Cultural Fusion: Flavor profiles reflect global culinary influences—Middle Eastern, Latin American, Mediterranean, and Southeast Asian
- Foodservice to Retail Transition: Originally developed for foodservice clients, the brand now supplies both commercial kitchens and retail consumers
Operational Footprint and Distribution
- Headquarters: Artarmon, New South Wales, Australia
- Production and Packaging: Contract-manufactured to scale in certified Australian food-grade facilities
- Retail Presence: Stocked in select specialty food stores and available through their official website
- Foodservice Clients: Supplied to gourmet burger chains, cafes, fast-casual restaurants, and caterers across Australia
The brand’s expansion into retail channels has further elevated visibility and consumer accessibility.
Target Markets
Meet The Aioli’s targets a range of customer segments:
- Hospitality Industry: Cafes, burger bars, pubs, and restaurants
- Catering & Events: Suppliers of gourmet and themed dining events
- Retail Consumers: Food lovers seeking bold, chef-quality sauces at home
- Plant-Based Food Creators: Aiolis suitable for flexitarian and vegetarian menus
Its appeal spans both B2B and B2C sectors, with products adapted to home cooking trends and commercial kitchen standards.
Capabilities and Infrastructure
While production is outsourced, the company maintains control over:
- Product Development and R&D: In-house flavor innovation team ensures seasonal launches and continuous product line evolution
- Custom Branding Support: Offers foodservice clients co-branded options or exclusive recipe collaborations
- Efficient Supply Chain: Streamlined national logistics to deliver products across key urban and regional centres in Australia
Certifications and Compliance
Products are manufactured under certified food production standards in Australia:
- HACCP-Certified Facilities
- Food Standards Australia New Zealand (FSANZ) Compliant
- Australian Made Certification (select SKUs)
- Clear allergen and ingredient labeling, including egg, mustard, and gluten declarations where applicable
Market Recognition and Brand Growth
Meet The Aioli’s has rapidly positioned itself as a go-to brand for aioli condiments:
- Social Media Engagement: Strong online following on Instagram and Facebook driven by humorous, food-passionate branding
- Chef & Influencer Partnerships: Collaborations with local food content creators have boosted consumer awareness
- Growing Retail Interest: Expansion into boutique food stores and online retail shows consumer appetite for premium condiments
Customer reviews consistently praise the sauces for their bold flavor, versatility, and creative branding.
Major Achievements
- Created one of Australia’s most diverse aioli ranges with cross-cultural culinary influences
- Partnered with fast-growing hospitality venues and boutique food chains
- Launched a specialty coating mix (Zing Southern Fried Breader) to complement its aioli range in kitchens
- Recognized for its branding innovation and cheeky tone, distinguishing it from legacy condiment brands
Meet The Aioli’s Pty Ltd continues to redefine the condiment category with products that celebrate taste, creativity, and cultural inspiration—delivering sauces that elevate every dish from the ordinary to the unforgettable.