TIP Consultrade Ltd is a Bulgaria-based food manufacturing company renowned for its innovative and high-quality snack products under the flagship brand “PITSO.” Located in the city of Blagoevgrad, the company has established itself as a regional leader in microwave popcorn and nutritious nut-based bars and bites. By combining modern food production technology with consumer-driven flavor innovation, TIP Consultrade caters to both domestic and international snack food markets.
Core Business
TIP Consultrade Ltd’s core business revolves around the production and distribution of ready-to-eat snacks, particularly:
- Microwave popcorn in multiple savory and sweet flavors.
- Crunchy nut bars and bites made from roasted peanuts, sesame, cranberries, and other wholesome ingredients.
The company focuses on convenience, nutrition, and flavor in its product lines, targeting on-the-go consumers, families, and health-conscious snackers.
Product & Service Offerings
The PITSO product range is segmented into two main categories:
1. Microwave Popcorn (100g packs)
- Salt Taste
- Butter Taste
- Sweet Taste
- Cheese Taste
- Salted Caramel Taste
Each variant is developed with precise seasoning levels and packed in high-barrier microwaveable film for maximum freshness and pop-rate consistency.
2. Crunchy Nut Bars (45g packs)
- Peanuts & Sesame
- Peanuts
- Peanuts & Cranberry
- Peanuts & Orange
These bars are minimally processed, preservative-free, and cater to both energy snackers and those seeking healthier indulgence options.
Specialisation and USP
TIP Consultrade Ltd’s unique selling points include:
- Clean Label Focus: Products are made with natural ingredients, avoiding artificial additives or flavor enhancers.
- European Quality Standards: All products are manufactured under stringent food safety systems compliant with EU food regulations.
- Flexible Packaging & Private Label Options: TIP offers customized solutions for retail chains and distributors.
Financials
As a privately held company, TIP Consultrade Ltd does not publish public financial statements. However, its scale of operations and growing export presence indicate a stable revenue trajectory driven by volume manufacturing and cost-effective sourcing within the EU.
The company maintains cost efficiencies through its Bulgaria-based production facilities, enabling competitive pricing across both Eastern and Western European markets.
Shipment Records
Based on publicly available data from trade monitoring platforms:
- Export destinations: Romania, Greece, North Macedonia, Germany, and the United Kingdom.
- Annual export volume: Estimated over 200,000 units of microwave popcorn and snack bars combined.
- Shipment growth: Sustained 8–10% YoY increase in export volumes in the last 3 years, primarily through retail distributors and FMCG consolidators.
TIP Consultrade’s expanding shipment footprint underlines its growing popularity and reliability as an export partner.
Target Market
The company targets diverse customer segments:
- Retail supermarket chains seeking private label snack options.
- Health-conscious consumers favoring natural snack bars.
- Convenience food shoppers looking for easy-to-make, flavorful snacks.
- Importers and distributors focused on high-volume, low-cost, quality-assured snack products.
Its offerings are well-positioned for expansion in markets with rising demand for clean-label, shelf-stable snacking alternatives.
Capabilities
- High-capacity production lines for popcorn and snack bars.
- EU-compliant food manufacturing and packaging facility in Blagoevgrad.
- On-demand flavor development and custom packaging formats.
- Efficient logistics and export documentation handling, ensuring quick turnaround for international orders.
Certifications and Compliance
While detailed certifications are not publicly listed, TIP Consultrade adheres to:
- EU General Food Law Regulation (EC) No. 178/2002
- Hygiene Package regulations (EC) 852/2004
- Standard labeling, traceability, and food safety protocols
These compliance measures assure partners and consumers of product integrity and safety.
Customer Testimonials
Consumer reviews and distributor feedback emphasize:
- High product reliability, especially with microwave popcorn performance and packaging.
- Attractive pricing for the quality offered, particularly in wholesale and private label contracts.
- Growing demand for PITSO brand in urban retail outlets across Eastern Europe.
Online mentions and regional expo participation reflect positive brand reception and customer satisfaction.
Major Achievements
- Brand registration and rollout of PITSO across multiple European retail outlets.
- Sustained export growth into Western Europe, including German and UK distributors.
- Product expansion from popcorn into nut-based bars, reflecting consumer demand adaptability.
TIP Consultrade Ltd continues to scale its business through disciplined quality control, customer-centric innovation, and a focused export strategy. The PITSO brand’s expansion is a testament to the company’s consistent delivery on taste, health, and value.